Meet the Team

At Bidding Limited, our team is the thing that sets us apart.

From our leadership teams through to our bid writers, every single person at Bidding Limited is focussed on one thing – helping our clients win and grow. We’re a mix of bid and technology professionals, well placed to be the UK’s first AI-powered, human-led bid consultancy.

We provide the highest quality bid management, writing, subscription and software services in the UK, and pride ourselves on our 92% repeat customer rate, underpinned by our 86% win rate.

Our diverse team comes from backgrounds across social housing, facilities management, defence, NHS, software and digital organisations to name just a few.

Meet our team below.

Sarah Fatchett

Group Chair

Sarah’s career has taken from senior leadership roles across the NHS to founding 365 Response, a Patient Transport Digital Marketplace and software provider, which she exited in 2021. Her passion for healthcare led her to found HealthBid (now part of Bidding Limited – along with Brendan, Tom and David – in 2015, which led her to becoming to Group Chair of Bidding Limited in 2023 when the business expanded, acquiring both ContractsWise and AMBid.

Brendan Fatchett

Group CEO

Brendan’s career has seen him journey from TV journalism to scaling and exiting numerous digital, consultancy and services business over the past 20 years. He has significant experience in bidding and contract management across Patient Transport Services, healthcare software platforms and many more, and is currently the Chair of Yorkshire Sport, and a NED of various fast growing business.

Rob Barraclough

Group CCO

Rob’s background spans from key roles across BT Group through to a a successful period as Managing Director of healthcare software provider, RotaMaster. He’s worked extensively on Central Government, Local Authority and NHS contracts, and directs our sales and marketing teams across the Bidding Limited and BidVault group to ensure that we’re providing market leading services to our clients.

David Haslewood

Director of AI Strategy and Group COS

David spent the early stages of his career serving in the Armed Forces, before moving on to work in senior bid positions at Raytheon and ERS Medical, among others. He formed part of the founding team of HealthBid (now Bidding Limited) in 2015. David has won £bns worth of bids across the NHS, Local Authorities and defence sectors alone, and is responsible for our end to end bid strategy, encompassing AI, across the business.

Chris Ibbetson

Group CTO

Chris has a solid track record in various leadership roles over the past 15 years. As GM of First Practice Management, he grew the business significantly over a period of 4 years, before joining IQUS as Operations Director in 2015. He managed the business through to sale to M3 Inc. in 2017, before taking over as Managing Director through to 2021. Most recently, he was the CTO of 365 Response, a group of technology companies working across patient transport services.

Philip Thomson

Principal Bid Director

Philip joined AM Bid in April 2021 bringing with him over a decade of highly successful bidding experience. He is an Association of Proposal Management Professionals (APMP) certified Practitioner, with extensive experience of working with, supporting, and mentoring bid teams, and of bidding to a broad range of public and private sector clients, including central and local government.


Andrew Morrison

Strategic Bidding Advisor

Launched AM Bid in 2014 and has successfully grown it to become one of the UK’s leading bidding consultancies. He has gained exceptional contractor experience in FTSE100 companies and SMEs as well as roles with clients in both local government and the third sector.

Andrew is the APMP Global Thought Leader of the Year 2022/23.

Jeanette Shaw

Bid Director

Trudie Haywood

Bid Director

Sarah Dixon

Senior Account and Product Director

Sophie Young

Senior Bid Manager

Francesca Hippey

Senior Bid Manager

Kirsty Thompson

Senior Bid Manager

Joshua Atherton

Senior Bid Manager

Elle Monk

Bid Manager

Emma Lumb

Bid Manager

Laura Ronan-Toulson

Bid Manager

Rachel Angarano

Bid Manager

Radhika Orozco

Bid Manager

Samuel Gillespie

Bid Manager

Matthew Sheppard

Bid Manager

Molly Tizard

Bid Manager

Blair Young

Business Development Analyst

Dan Walker

Business Development Manager

Ellena Rollason

Business Development Executive

Gavin Cowan

Business Support Manager

"It’s been a pleasure working with Bidding Ltd."

Joe Gatenby - Senior Business Development Manager, RotaMaster

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